TIP474: Building 4 Unicorn Companies with Celebrity Partners W/ Brian Lee

  • Thread starter We Study Billionaires - The Investor’s Podcast
  • Start date
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We Study Billionaires - The Investor’s Podcast

Guest
IN THIS EPISODE, YOU’LL LEARN:

  • 07:31 - How Brian and team bootstrapped LegalZoom into the behemoth it is today.
  • 12:17 - How Brian convinced Robert Shapiro to partner with him.
  • 33:12 - ShoeDazzle with Kim Kardashian.
  • 35:38 - How they launched The Honest Company to $160M in revenue in year 2.
  • 43:33 - The secret sauce behind celebrity partnerships.
  • 50:00 - Why he’s building a new company around baseball cards.
  • And a whole lot more!



*Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences.



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